Welcome to the Word Couture Co.

Word Couture Co.

We're a reliable communications company, committed to helping businesses go greener - in style - and telling the world about it!

Eco-warriors, content stylists and editors-in-chief.


Writing & Editing

We write UX-approved copy from scratch or edit existing text at a per-word or hourly rate - whichever is most cost-effective for you.


Analysis & Strategy

We help businesses go greener by adopting socially- and environmentally-responsible practices in an innovative way.


PR, Marketing & Design

We focus on telling your story and communicating initiatives through digital and traditional media.

Why Choose Us

When it comes to top-quality content and responsible business practices, one size does not fit all.

In the same way that a luxury garment fits best when it’s tailored to your unique shape, a sustainability strategy must be crafted to suit your unique business while communicating in a way that enhances your brand and keeps consumers’ informed.

We’ll work with your internal team and stakeholders to identify your company’s environmental and social impact and then develop a clear strategy for improvement. With goals set and concrete steps in place, we’ll craft, stitch, trim and present UX-approved content that celebrates initiatives and leaves a lasting positive impression.

(Video: "UX Writing in 60 Seconds" by Women Techmakers)

Services & Solutions

Comprehensive industry-specific solutions for small- and medium-sized businesses and corporations.

Don’t overlook the importance of content to educate, instruct and convert. Our team has a particular interest in fashion, but we work across all industries to convey sustainability efforts in a way that’s fun, inspiring and error-free without losing the essence of your message. Through cleverly crafted content, we’ll improve your customers' experiences online and offline to keep them interested, engaged and spendthrift.

Creative Writing
We craft flawless original content across all industries for blogs, magazine and newspaper articles, emailers, manuals and guides, and social media posts.
Design & Branding
Let us create your logo and corporate identity. We'll provide custom-drawn logos, style guides, media and business cards, email signatures, and print and digital adverts.
Academic Editing
Submit an error-free thesis, dissertation, research paper or journal article. We'll edit it with precision so that it's fully reference-checked and compliant with formatting styles.
AI & Advert Scripting
Let us develop your chatbot's personality with engaging and conversational user-interface journeys. Need to put words to a voice or video clip? We'll create impactful dialogue that gets your brand noticed.
E-commerce & Development
Take your business online with our comprehensive package which includes both web development and content writing. We'll set up your e-commerce platform, upload products with written descriptions, compile FAQs, and more.
Sustainability Consulting
Future-proof by aligning to UN Sustainable Development Goals 2030. We'll analyse your value chain to devise eco-conscious business models and campaigns, create greener strategies to operate cleaner, and report the outcomes.

CSR and Circularity

Consumers are demanding responsible practices! Work with us to gain a competitive advantage, remain relevant, and still enjoy success while benefitting communities and caring for our planet.

Meet The Leadership Team

Your partners in sustainability and communication

Sam Jadwat

Digital Copywriter & Word Crafter
A word-spinning, coffee-drinking, creative-thinking writer, Sam breathes energy and illumination into lacklustre text and gives old words new life. She's a perfectionist who ensures that every sentence is impeccably constructed and grammatically flawless, and over the years she has gained invaluable experience in conversational and UX writing, chatbot scripting, academic editing, creating app, website and email content, blogging and copywriting across all digital platforms. As a serial student, Sam is qualified in Journalism, Fashion Marketing, Teaching, Graphic Design, UX and Microcopy.

Umayya Theba

Sustainable Fashion Consultant & UX Communications Specialist.
After gaining priceless experience in respected broadcasting and telecommunications organisations, Umayya decided to take her career completely online and make the world her office. Working as an independent UX Copywriter and Sustainable Fashion Consultant gives her the freedom to merge her passions; circular fashion and creative writing. When she’s not in South Africa, she can be found in Milan, tripping along the fashion capital’s prestigious Via Montenapoleone or discovering another exotic destination on her bucket list.

Latest Articles

"The best collaborations create something bigger than the sum of what each person can create on their own." - Anonymous

Contact Us!

    Client Testimonials

    I had my website done by the Word Courture team. Not only were the ladies professional but they are highly knowledgeable about what works best in the online space. They were able to merge what I wanted with what I needed to create a beautiful e-commerce site. They also took the time to create something functional and easy to navigate for a great customer experience.
    Ease Mobile Spa
    Rea Mafisa Ease Mobile Spa